In a Graying Population, Business Opportunity

Now that the oldest baby boomers are turning 65, he says, their sheer numbers may attract industries that had earlier shied away. “If you are a Fortune 100 company, or an inventor in a garage, where are you going to find another demographic that is that large, that robust in spending power, that open to new possibilities, and that underserved?” he asks. “There’s nothing to rival it.” Read the NY Times article